Information card 

MA ANNA  GÓRSKA

MA
ANNA GÓRSKA

Department of Marketing

MA ANNA GÓRSKA

CV
History of scientific positions:
2016
Research Assistant, Department of Marketing, Kozminski University, Warsaw
2016
Research assistant, Research Center Cyberman, Kozminski University
Guest lectures in foreign or national academies/ universities:
2017
ISC Paris School of Management, France
Scholarships/ / Awards:
2018
Rectors award for research (Kozminski University).
2018
Fulbright Junior Research Award (Fulbright).
2017
Rector's award for research.
2016
Scholarship for PhD students.
2015
Rector's Scholarship for 5% of best students.
Publications
Articles in scientific journals:
  • MAZUREK G., KORZYŃSKI P., GÓRSKA A. (2019), Social media in the marketing of higher education institutions in Poland – preliminary empirical studies, ENTREPRENEURIAL BUSINESS AND ECONOMICS REVIEW, 1, s.117-133
  • DOBIJA D., GÓRSKA A., GROSSI G., STRZELCZYK W. (2019), Rational and symbolic uses of performance measurement: Experiences from Polish universities, Accounting, Auditing & Accountability Journal, online, s.1-32
  • DOBIJA D., GÓRSKA A., PIKOS A. (2019), The impact of accreditation agencies and other powerful stakeholders on the performance measurement in Polish universities, BALTIC JOURNAL OF MANAGEMENT, Vol. 14, Issue 1, s.84-102
  • GÓRSKA A. (2018), Women in the labour market in Poland and USA in the context of Mincer’s substitution effect, Kobieta i Biznes, 1-4, s.19-27
  • GÓRSKA A. (2018), Women in the labour market in Poland and USA in the context of Mincer’s substitution effect, Kobieta i Biznes, 1-4, s.44-52
  • GÓRSKA A. (2017), Perception of Women in Top Managerial Positions in Poland, JOURNAL OF MANAGEMENT AND BUSINESS ADMINISTRATION. CENTRAL EUROPE., 1, s.16-32
  • GÓRSKA A. (2016), Gender Differences in Leadership, STUDIA I MATERIAŁY, 20, s.135-144
  • GÓRSKA A. (2016), Women in Top Managerial Positions, Journal of Academic Perspectives, 3, s.1-20
Chapter in monographs:
  • DOBIJA D., GÓRSKA A., HAŁAS-DEJ S. (2018), The Case of Poland in: Business and Society - Making management education relevant for the 21st Century, D. Purg, A. Bracek Lalic, J. A. Pope, SPRINGER, s.137-158
  • DOBIJA D., GÓRSKA A., HAŁAS-DEJ S. (2018), Management and Leadership Development Needs: The Case of Poland in: Business and Society, Purg D., Bracek Lalić A., Pope J.A., SPRINGER, s.137-158
  • GÓRSKA A. (2017), Perception on female candidates for managerial positions- how does the experience of the recruiter influences perception in: Notebooks of Top15 program, Podgórski B., Warsaw, AKADEMIA LEONA KOŹMIŃSKIEGO, s.51- 64
  • GÓRSKA A. (2016), Personal Brand Building Through LinkedIn in: The Impact of the Digital World on Management and Marketing, Grzegorz Mazurek, Jolanta Tkaczyk, Warsaw, KOZMINSKI UNIVERSITYx7_1, s.245-258
  • GÓRSKA A., Matyaszczyk M. (2016), Entrepeneurs dillemas in: Entrepreneurship. Case studies, Agnieszka Brzozowska, Igor Postuła, Paweł Kłobukowski, Warsaw, WYDZIAŁ ZARZĄDZANIA UNIWERSYTETU WARSZAWSKIEGO, s.193-205
  • GÓRSKA A. (2016), Student Personal Brand Building Through Social Media in: Proceedings of the24th CEEMAN Annual Conference: Management Education for a Digital World, Michael Minkov, CEEMAN, s.62-63
Scientific Activities
Projects:
  • 2016–2018 Skilled Business Leaders for Skilled Europe (Lead4Skills)
  • 2016–2019 Measurement and communication of performance in higher education sector. A comparative study of Poland and Nordic countries
  • 2016–2016 Management and Leadership Development Needs
  • 2016–2016 Effective Usage of LinkedIn
Participation in conferences:
  • QRAM Journal Workshop, 2018
  • 16th Biennial Cigar Conference, 2017
  • Accounting, Auditing and Accountability Special Forum Workshop, 2017
  • Oxford's Women's Leadership Symposium, 2016
Additional Information
Membership in internal committees and academic organizations:
2016
, Kozminski University