
Webinar and open online course: Customer Management Skills in Digitalizing B2B Markets
Webinar and open online course: Customer Management Skills in Digitalizing B2B Markets What digital selling skills are in demand? ➡️ Date: April 24th, 2025 ➡️ Time: 14:00 – 15:30 (CET)
Sign up for the event here: https://lnkd.in/eTDqp8CY Link to the meeting: https://lnkd.in/emwURPW9
Event agenda: 14.00 – 14.20: Welcome and presentation of the project (KU) 14.20 – 15.00: Presentation of the platform: structure & content (KU + Partners) 🟡 1. University of Munster: Understanding the Business Customer, Professional Selling and Fundamentals of Business (Finance, Accounting, Sustainability) 🟡 2. Alba Graduate Business School: Leading & Managing Hybrid Teams + Leading & Managing the Self 🟡 3. TU Graz: Sales Technology & Digital Supply Chains (IoT, Blockchain, AI, Cybersecurity) I Digital Selling (includes digital marketing) 🟡 4. Kozminski University: Data Science & Visualization I Sales Analytics 🟡 5. University of Twente: Capstone I Contemporary topics on the science of sales 15.00 – 15.15: Q&A session (moderated by KU, questions can be handled by Partners) 15.15 – 15.30: Invitation to login and try-outs 15.30: Closing If you have any questions, please contact the university representatives Dr. Piotr Kwiatek and Ms. Anna Pałyga.