Marketing Department of KU and Scientific Student Organization “Kreatywni” cordially invite you to the unique lecture How Inbound Marketing helps avoid mistakes, when planning marketing strategies which will take place on 10 November (Thursday) from 12.00 to 13.30 on MS Teams.
- To join the meeting click: HERE
During the lecture you will learn what Inbound Marketing is and how it helps you to plan integrated marketing strategies in the most effective way.
We will draw attention to the most common mistakes that can be made when planning marketing communications.
- Our expert Joanna Niemiec
Joanna Niemiec, Vice President and Chief Strategist of LoveBrands Group and the expert with over 20 years of experience in brand management plus media commentator on image crises , will show how the Inbound Marketing tools can be used when planning activities with specific objectives in mind. She believes Inbound Marketing is the most effective tool to achieve communication and business goals, but also a tool for loyalizing consumers and making them the brand’s natural ambassadors, which, in her opinion, is the best way to immunize brands from image crisis.
Read more about Inbound Marketing Institute:
The meeting will not be recorded, join live and find out more. All questions are welcome. The meeting will be held in English. If you have questions about the meeting please contact Karolina Malagocka from the Marketing Department.